The following changes have been implemented in the latest build 1.5 of the SOLO server:

• Now upload product images right into SOLO database
• Add multiple categories per product
• New report showing how many tickets are closed/resolved based on FAQ’s or Known Issues
• Updated and added information in SOLO Server Online Help
• Online Help has been re-written and better documented
• Author pages now have links into the SOLO help screens

In order to provide you with services and tools to help you improve the value of your eCommerce site, we are offering several enhancements and services that you may take advantage of. One of these is the ability to add customer surveys to your Web site. At the bottom of the newsletter is a link to an Instant SOLO Features survey that will assist us in developing our product. By taking the survey, you will help us, and you will be able to see the survey process.

We are offering the ability to add surveys as an enhancement to your Instant SOLO Author account. The survey system will allow you to:

• Easily and quickly create surveys
• Choose from over 20 question types, including four kinds of matrix questions, ranking questions, drop-down lists, open-ended text boxes, checkboxes, conditional statements and more
• Import email addresses, allow people to decline the survey Auto-generate reports & review individual responses

Contact us at sales@softwarekey.com to inquire about adding surveys to your eCommerce site.

We have added a new section to our Web site that approaches our product line from a Solutions-driven perspective. The new sections give detailed information on product features for developers and business managers interested in:

• Licensing
• Security
• eCommerce
• eMarketing
• Customer Relationship Management

The information displays the interaction between many of our seamlessly integrated products in a way not fully possible from the individual product pages. It also goes into greater detail regarding the use of SOLO server in Customer Relationship Management. Please take a look at the new site pages and tell us what you think in the Concept Software Forum.

Search Engine Optimization (SEO) is a process whereby your present Web site page design is fine-tuned to match the algorithms used by search engine "spiders". Search engine spiders are programs owned by the search engines that scan your web site and then index the results in their databases. Individuals searching the Internet by Google, Yahoo, MSN or other search engines will enter words, known as Search terms or Keywords, and, hopefully, your Web site will be one of the resultant links displayed.

As many companies have determined over the last few years, advertising and marketing campaigns using the Internet are the most cost effective processes available. Rather than thousands of brochures, one page on a Web site can be viewed by thousands of users. Rather than costly mailings, email costs only for the time to prepare the user database.

As for SEO, the cost is very low in proportion to the results.

• The primary cost involved is that of the evaluation and analysis of the points discussed above. Once that is done, you will have a Best Practices document that will detail exactly how a Web page is to be built to be most effective for search engine spiders. A template can be created and the cost of creating a new Optimized Web page would then be minimal.
• The secondary cost involved is that of training your IT or eMarketing department in the tools and procedures of SEO so that they can continue on their own to optimize future pages.
• The final cost is developing the procedures for measuring and reporting the results of the SEO process on your Web site. This includes the "tweaking" process and what issues to watch out for in future site design changes.

We can help you with this process. Contact us at sales@softwarekey.com. We will help you determine if we can assist you in your business goals. We also realize that there are no “secrets” to this process. The methods are straight-forward. They take time to begin, but afterward, maintenance is a simple task. Consequently, we are providing SEO at a cost far less than the $5,000-20,000 dollars quoted so often on the Internet. And, we will provide you with documentation so that you can continue to develop your site on your own. If you are interested, fill out the SEO Evaluation form and we will provide you with a search engine positioning report for your Web site one of your competitors and your top three keywords free of charge.

We will contact you to show you how inexpensive and easy it is, compared to other SEO providers, to get higher search engine positioning using our services.

Many of our Instant SOLO customers have Web sites, hosted or not, that are actively being visited by potential customers, but they have little or no access to statistics on site traffic. Or, the information provided by the hosting company is so limited as to be virtually useless. Concept Software / SoftwareKey is proud to be able to offer our Instant SOLO customers and our Protection PLUS clients the absolute best in Web Traffic Analysis: WebTrends7 Web Analytics.

By adding a small piece of JavaScript to each of your Web pages, WebTrends7 will be able to track your site traffic in Real Time. You won’t need to wait to process a log file, you will see what is happening on your site with only an hour’s delay. You can review your personal site profile statistics though a Web browser from anywhere you choose.

WebTrends has a proven record in Web Traffic and has been in existence since the Internet began to become a commercial opportunity. WebTrends7 provides cutting edge analysis tools that allow you to acquire detailed information about your site visitors and their habits while on your site. Reports provided include:

WebTrends Report Types

• Non-Comparative Mode
  • Report by Day
  • Report by Week
  • Report by Month
  • Report by Year
• Comparative Mode
  • Day to Day
  • Week to Week
  • Month to Month
  • Year to Year
• Non-Comparative Custom Date Mode
  • Selectable Date Range
• Comparative Custom Date Mode
  • Compare Data Within Custom Date Range

WebTrends Reports List

• eMarketing
  • Referrers
    • Activity by Referring Site
    • Activity by Referring Domain
    • Activity by Referring Page
  • Search Engines
    • Activity by Search Engine
    • Activity by Search Phrase
    • Activity by Search Keyword
• Visitors
  • Top Visitors
  • New vs. Return Visits
  • By Number of Visits
  • Visitors Trends
  • Visits Trends
  • Top Organizations
  • Top Authenticated Usernames
  • Domain
    • Top Domain Names
    • Top-Level Domain Types
  • Geography
    • Top Regions
    • Top Countries
    • Top States and Provinces
    • Top Cities
• Pages and Files
  • Top Pages
  • Top Content Groups
  • Top Directories
  • Most Downloaded Files
  • Most Accessed File Types
• Parameter Analysis
  • URL Parameter Analysis by Visits
  • URL Parameter Analysis by Hits
  • URL 2D Parameter Analysis
• Navigation
  • Top Entry Pages
  • Top Entry Files
  • Top Exit Pages
  • Single Access Pages
  • Top Paths Through Site
  • Top Content Paths
  • Top Reverse Content Paths
• Technical
  • Page Views Trend
  • Hits Trend
  • Bandwidth: Kbytes Transferred Trend
  • Average Time to Serve Pages
  • Server Cluster Load Balance
  • Errors
    • Client Errors
    • File Not Found Errors
    • Server Errors
• Activity
  • Visits by Number of Pages Viewed
  • Visits by Day of the Week
  • Hits by Day of the Week
  • Visits by Hour of the Day
  • Hits by Hour of the Day
  • Visit Duration by Visits
  • Visit Duration by Page Views
• Browsers
  • Top Browsers
  • Top Browsers by Version
  • Top Spiders
  • Top Platform

Review our new Solutions for eMarketing section. See how your business can benefit from Site Optimization and Web Traffic Analysis. Contact us regarding pricing for your business needs.

We have found a number of older accounts that show very little or no activity. We are emailing those accounts a survey to determine the active / inactive status of the account.

Please contact us if:

• Your business is no longer active
• You no longer sell the product listed in your account
• You no longer wish to market your product through the Instant SOLO eCommerce platform

You can contact us by email at: sales@softwarekey.com.

As always, use the above email address to notify us of any change in your account, credit card, or if you have any suggestions how we can improve our product and system.

We always want to provide the best product and services to our Instant SOLO Authors. In order to best allocate our recourses in improving Instant SOLO, we ask you to take the following short features survey. It is short, 12 questions, and is designed to help us improve the performance, value and ease of use of Instant SOLO.

Take me to the Instant SOLO Features Survey